Summary
The article reports that summer 2026 hair color trends shift toward soft, natural-looking shades that enhance rather than transform hair. Stylists like Mikki Auld and Jacob Schwartz highlight a move away from heavily processed color toward diffused, low-maintenance tones with gloss and dimension. Key looks include ethereal blondes, warm “Bessette blonde,” and beige “starlet blonde,” all focusing on softness and shine. Red tones evolve into strawberry golden, soft auburn, and sunwashed copper for a sunlit effect. Brunettes go richer and more dimensional with French brunette, teddy blonde, and glossy espresso shades. Overall, the season embraces effortless, sun-kissed color with healthy, lived-in texture.
Marie Claire

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