Summary
The article highlights five key metrics essential for practical customer-practical analysis. It urges businesses to actively track Customer Retention Rate (CRR), Customer Churn Rate (CCR), Customer Lifetime Value (CLV), Repeat Purchase Rate (RPR), and Net Promoter Score (NPS) to understanto understand customer behaviour and loyalty deeply. Understanding these indicators helps companies spot trends, reduce churn, and boost profitability by enhancing engagement and satisfaction. The article explains how interpreting these metrics reveals where retention strategies succeed or fail, enabling quicker, data‑driven decisions that strengthen customer relationships and foster sustainable growth.
Small Business Trends
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