Summary
The article outlines seven powerful sales strategies for small businesses: (1) build a steady pipeline of quality leads using lead‑generation methods like content marketing and ads, (2) nurture existing customers by upselling and running loyalty programs, (3) research prospects deeply to personalize messaging, (4) set clear, incremental goals for every interaction, (5) adopt a win‑win mindset in negotiations to strengthen relationships, (6) follow up consistently through varied touchpoints, and (7) use automated, self-managing communication tools to streamline workflows and free up your team to focus on closing deals.
Small Business Trends
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