Summary
A new study published in Nature Human Behavior warns that doctors’ reassurance can sometimes discourage patients from seeking treatment. Researchers conducted 14 experiments involving more than 9,300 people, including doctors, caregivers, and members of the public. They found that when physicians described symptoms as “normal,” patients were less likely to pursue recommended treatments, even when those symptoms could be managed. Most doctors believed reassurance would encourage continued care, highlighting a gap between intention and patient interpretation. Researchers suggest doctors pair reassurance with clear treatment recommendations. Explaining that symptoms are common while explicitly endorsing treatment may reassure patients without discouraging them from taking action.
Time
Read the Full Article
The dedicated team at Newsletter Station has provided this summary for your convenience.
Harness the potential of email marketing with Newsletter Station. Reach your target audience, drive conversions, and achieve your business goals.
|
|
|
