Summary
Experts cited in Car and Driver report that new-car buyers may finally be shifting away from decades of grayscale dominance toward more expressive paint choices. Although white, black, gray, and silver still cover about 80% of sales, analysts observe a small but notable rise in colorful finishes. Experts link this change to evolving tastes, electric vehicle design trends, and advances in paint technology. Nature-inspired greens, deep violets, and bold oranges are gaining traction as buyers seek individuality over resale value. EVs are also driving more experimental finishes, including matte and pearl effects. Overall, the industry sees a gradual return of color to automotive design.
Car And Driver
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