What every CEO can learn in one day from college renters
Summary
Scion CEO Rob Bronstein argues that college renters teach CEOs five vital leadership lessons. First, he urges leaders to listen—Gen Z renters act surprisingly practical and budget-minded, yet CEOs often misjudge their priorities. Second, he emphasizes simplicity: streamlining application and interaction processes to match how students naturally engage with services. Third, he demands speed: customers expect fast acknowledgement of problems, even if full resolution takes time. Fourth, he highlights the power of community: making people feel valued bfostersloyalty bthat extends eyond transactional satisfaction. Ultimately, he emphasizes the importance of remaining human: empathy and personal interaction remain essential, even in a high-tech world.
Fast Company
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