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40 Essential Website Statistics

Summary
Small businesses face an uphill battle in the digital landscape, with website statistics painting a stark picture. Despite 97% of consumers searching online for local companies, 70% of small business websites lack a call to action. Shockingly, 80% of small business websites do not display their contact information. These critical oversights hinder customer engagement and conversion rates. Furthermore, 94% of first impressions are design-related, so businesses cannot afford to neglect their website's aesthetics. To thrive in the competitive online arena, small businesses must prioritize optimizing their websites for user experience and functionality.
Small Business Trends

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