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Aug 21, 2019
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Make PR Work For You
I study successful entrepreneur Neil Patel's insights a lot. His blog posts are great, and I always tend to share them with my colleagues because they provide tons of value. Gary Vee and Seth Godin are two other examples of influential …
Entrepreneur
4 Mistakes Multichannel Marketers Make and Lose Customers
Most businesses today understand the importance of multichannel marketing. They invest in SEO, PPC, social media, and even trade shows …
Target Marketing
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Do You Understand the Variance In Your Data?
It is easy enough for managers to see that things in the business world vary. Some marketing campaigns produce great results; similar …
Harvard Business Review
Banner Sample
Not So Fast! When You Get a New Insight, Don’t Jump to Conclusions
When you've gained a new insight about change in your industry, you may assume that its implications are obvious and you need to …
American Marketing Association
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Why creative is so counterintuitive
When it comes to advertising on social media, creative (the images and video for your ads) is very counterintuitive. A traditional marketing …
AdAge
Video marketing trends CMOs need to know
There's a lot of pressure on marketing decision-makers to jump on the latest innovations and video marketing trends. And sometimes that …
ClickZ
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How brands can be truly customer-centric
All brands claim to be customer-focused, but being customer-centric is something different and becomes a credible boast only if there …
Marketing Week
How AI Enhances Sales Intelligence
2.5 billion gigabytes of data is created daily. As a result, 90% of sales leaders cite information overload for missing quotas …
Sales & Marketing Management
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The Next Big Influencer Platforms and Trends in Social Media Engagement
Although no one knows what is going to be the next WhatsApp, Instagram, or Snapchat in this highly competitive market for audience's …
Marketing Profs
Reasons Why No One Is Seeing Your Company Content
Now, I'm sure you're investing a ton of your time into creating content; but, the problem is that few of the right people are seeing it …
Target Marketing
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3 unique ways to use Facebook to promote your business
Although it used to be a platform to connect with friends, Facebook is now used globally for businesses to promote their content and …
AdAge
Cartoon
"I think we can charge more if we calculate our billable hours in dog years."
Copyright © Randy Glasbergen
Trivia
In economics, what type of commodity is a Giffen good which violates a cardinal law?
See the answer below.
What’s the right approach to online marketing for your business?
When it comes to online marketing, there's a lot of advice out there. I can't criticize, I'm responsible for a good deal of it myself …
Marketing Land
What Year Was It?
Fannie Farmer Opens Cooking School
What Year
Pioneering cookbook author Fannie Farmer, who changed the way Americans prepare food by advocating the use of standardized measurements in recipes, opens Miss Farmer's School of Cookery in Boston.
The day was Aug 23. What year was it?
Quote of the Week
"The successful man is the one who finds out what is the matter with his business before his competitors do."
Roy L. Smith
Trivia Answer
In economics, what type of commodity is a Giffen good which violates a cardinal law?
Answer: Something that people consume more of when its price increases, violating the law of demand.